Once again I have experienced the magic of Google.
Yesterday I created an Adwords campaign for my Daily Chess Challenge website. Google makes it extremely easy to do (their user interface is impressively clear and concise).
I drafted a simple “advertisement” and then selected about ten keywords that I thought might fit. I then used Google’s Keyword Tool to add 370 more keywords. I set my daily budget limit to $2.00 and defined that I’d pay five cents a click.
Done.
Less than 24 hours later, I’ve received 35 clicks on my ad, and have signed up 11 new subscribers. Now using baseball statistical mentality, 11 subscribers per half day extrapolated means I’ll have 8,030 subscribers in a year.
It’s extremely doubtful that I’ll have 8,000 new subscribers a year from now, but it’s fun to think about it.
But then again...I’ve got Google on my side.
Once again I have experienced the magic of Google.
Yesterday I created an Adwords campaign for my Daily Chess Challenge website. Google makes it extremely easy to do (their user interface is impressively clear and concise).
I drafted a simple “advertisement” and then selected about ten keywords that I thought might fit. I then used Google’s Keyword Tool to add 370 more keywords. I set my daily budget limit to $2.00 and defined that I’d pay five cents a click.
Done.
Less than 24 hours later, I’ve received 35 clicks on my ad, and have signed up 11 new subscribers. Now using baseball statistical mentality, 11 subscribers per half day extrapolated means I’ll have 8,030 subscribers in a year.
It’s extremely doubtful that I’ll have 8,000 new subscribers a year from now, but it’s fun to think about it.
But then again...I’ve got Google on my side.
Another subscriber subscribed to my Daily Chess Challenges / Chess Puzzles website yesterday. That makes two! More importantly, the number of subscribers has doubled (I just love statistics!)
The next couple of things I need to add to the chess site are a footer for the chess challenge emails so that subscribers can unsubscribe, and I'm going to try and add forums to the challenges so that subscribers can add comments to the daily chess puzzles.
If you have any suggestions about the site - www.balestris.com/chess/ - please pass them along to me.
